A poster of singer Demi Lovato has been banned as it has caused offense to Christians. In the poster, Lovato is seen wearing a bondage outfit while lying on a bed that is shaped like a crucifix. According to a UK-based advertising watchdog, the title of Lovato’s new album also suggests a swear word while the poster links a sacred symbol to sexuality. After receiving four complaints, the poster was removed. The singer’s eighth album, which was released in August 2022, explores her complicated journey characterized by her struggles with drug addiction, alcohol and mental health issues and also her recovery.
BBC News reports:
A poster of Demi Lovato wearing a bondage-style outfit and lying on a crucifix-shaped bed has been banned for causing offence to Christians.
The title of the singer’s new album clearly alluded to a swear word and, together with the image, linked sexuality to a sacred symbol, the UK’s advertising watchdog found.
Polydor Records said it was artwork designed to promote the album and did not believe it to be offensive.
The poster received four complaints.
It was removed after four days.
The Advertising Standards Authority (ASA) said it had received complaints relating to the “image of Ms Lovato bound up in a bondage-style outfit whilst lying on a mattress shaped like a crucifix”.
The singer was “in a position with her legs bound to one side which was reminiscent of Christ on the cross,” it added.
Together with the album title, which is a play on a swear word, the ASA found the poster was “likely to be viewed as linking sexuality to the sacred symbol of the crucifix and the crucifixion”. This was likely to cause serious offence to Christians, it said.
Demi Lovato’s eighth album, released in August 2022, documents her complicated journey through alcohol and drug addiction, mental health issues, treatment and recovery.
She started writing it after a voluntary stint in rehab in December 2021 and told the BBC: “I’m not playing pop music anymore. This is a rock album.”
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